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What's Included in the GA4 Migration Package?
Google Analytics 4 Implementation
Custom Tracking & Configuration
Universal Analytics Data Backup
Knowledge Transfer & Training
6 Step Process for GA4 Setup
Step 1
Finalizing the requirements
Task: Understanding the scope of work based on custom tracking, total number of website pages, and GTM integration.
Step 1
Step 2
Taking backup of configuration and tracking parameters
Task: Taking backup of tracking parameters on GA and GTM, in addition to noting page-wise tracking requirements
Step 2
Step 3
Integration GA4 with Website
Task: Creating the GA4 property and adding the script to the website along with verification of data tracking.
Step 3
Step 4
GA4 Setup and Configuration
Task: Applying tracking to GA4 along with GTM configuration and verification of tracking parameters.
Step 4
Step 5
Universal Analytics Data Backup
Task: Exporting old analytics data (UA) and creating a custom report with required parameters for future reference.
Step 5
Step 6
Handover
Task: Review GA4 implementation with stakeholders and ensur knowledge transfer.
Step 6
Schedule a Call With Our
GA4 Expert
Frequently Asked Questions
Can I use GA4 and an older version of Google Analytics at the same time?
No, you will need to choose one version of Google Analytics to use. If you migrate to GA4, you will not be able to use the older version on your website. However, you can still view your older data in GA4, so you will not lose access to it.
What's New in Google Analytics 4 (GA4)?
GA4 has a simpler and more flexible data model. The system consists of two central entities: Users and Events. In order to explore the data in greater depth, you can attach multiple properties to these two.
GA4 provides many more event parameters than the four predefined ones in Universal Analytics.
GA4 does not have any concepts of view.
GA4 provides both Web and App reporting within one single interface.
GA4 allows you to track the cross-device user journey
GA4 uses Machine learning and Artificial Intelligence to fill the gaps and provide you with the complete picture.
Will my existing data be lost during the migration?
No, your existing data will not be lost during the migration to GA4. Your data will be automatically transferred to your new GA4 property, and you will be able to access it as you would normally.
Will you implement the data layer codes on website / app?
Yes, our tech team implement the data layer codes on the website/app.
Can you set up custom events?
Yes, We can create custom events such as newsletter sign-ups, log-ins, and log-outs for users, etc.
